Brian Almeida

Brian Almeida, CLMP

A customer loyalty practitioner for over 25 years, Brian is the Managing Partner for Strategic Caravan International Pvt Ltd., one of India’s leading loyalty services companies. He is a former Managing Director of Direxions and he has launched several leading loyalty programs, including the British Airways Executive Club in South Asia, Taj Inner Circle, Jet Privilege, PetroBonus, First Citizen Club for Shoppers Stop, the IRIS student science talent discovery program for Intel and Inquimed, a medical portal for doctors at Pfizer’s.

Brian is also the Co-founder of Points for People an award winning charity platform that enables Loyalty program members to donate their points towards charity. He is a Member of the Board for Cartesian Consulting Pvt Ltd and Sisecam Flat Glass India Ltd. He also serves as a Trustee for several Indian Not for Profit organizations.

Brian is an alumnus of St. Xavier’s College, Mumbai, where he earned a bachelor’s degree in Math and Statistics. He obtained a Master’s in Marketing from Jamnalal Bajaj Institute of Management, Mumbai. He is an Alumnus of the Advanced Management Program (AMP) from Harvard Business School and is also a Fellow of the Institute of Direct & Digital Marketing (UK). He has served as a 6-time judge for the Loyalty Magazine Awards (UK) and was formerly affiliated with COLLOQUY India as an Editorial Advisory board member and faculty participant. He is a Certified Loyalty Marketing Professional™ and joined the Loyalty Academy faculty in 2020.