Graeme Thomson

Graeme Thomson

Graeme is based in New Zealand and has more than 25 years within the loyalty industry, specializing in program design and incentive marketing, especially within the B2B environment. Having founded and operated Premium Group Marketing as a specialist in both the loyalty and incentive markets, Graeme recently sold his interests after 20 years of operations. He maintains a continued interest in the growth and well-being of the loyalty market in New Zealand and Australasia. Graeme is a principal and Director of the Wise Marketer Group, a CLMP and has served in an advisory capacity since the creation of The Loyalty Academy in 2015. He continues to promote the mission of the Academy throughout Australia, New Zealand and the Pacific region.