LOYALTY ACADEMY EXPANDS GLOBALLY!
Certification Workshops announced in 4 countries for 2020!
Certification Workshops Announced in 4 Countries!
INDIA Mumbai, Postponed Until further Notice
CANADA Toronto, September 16th – 18th
PAN EUROPEAN Dublin, September 23rd – 24th 2020
USA Fort Lauderdale, October 13th – 15th 2020
The Loyalty Academy™ offers the world’s first formalized educational and training curriculum for customer loyalty professionals and marketers of all stripes.
Whether you’re just joining a loyalty team for the first time and need a solid education in customer loyalty theory and practice, or whether you’re a seasoned professional looking to refresh your skills, the Loyalty Academy™ can help. We offer loyalty education by loyalty marketers, for loyalty marketers.
Upcoming Events Schedule
June
New elective courses at The Loyalty Academy announced for June. Interact with live faculty over the web as we deliver new material in the areas of Liability Management and Predictive Analytics.
209 – Introduction to Loyalty Liability Management
Instructor: Len Llaguno
This course provides an in-depth assessment of issues involving the management of loyalty program liability in currency-based or deferred reward loyalty models.
204 – Building Blocks for Predictive Analytics
Instructor: Jim Griffin
Learn about the intersection of loyalty marketing and predictive analytics.
Upcoming Webinar
Lessons Learned Through Building Loyalty Channels – June 24th, 2020 at 2pm EST
B2B Loyalty is less understood and often difficult for many loyalty marketers to accurately define. But watching the stunning April plunge in consumer spending by a record-breaking 7.5% combined with a nearly 35% drop in consumer confidence since February has sparked a new interest in the B2B segment. We’ll take a look at how activity-based principals of channel programs can be applied to B2C loyalty initiatives, while also offering ideas for B2B Loyalty professionals to more fully engage and align channel partners and sales personnel. This webinar will be hosted by Bill Hanifin, CEO & Managing Editor of Wise Marketer, and the presentation will be led by three brilliant members from the Hinda Incentives / Hinda Loyalty Group team.
More information and registration available here!
To learn more about becoming a Member of the Loyalty Academy™, click here.
Please note, with the current COVID-19 pandemic, we are all anxiously awaiting the outcomes, especially how it will impact business travel in the foreseeable future. We plan on holding all of our scheduled events for 2020, but the dates may need some re-scheduling as the situation unfolds. While we do not anticipate cancelling events and plan to accommodate each paid registrant, we will honor refunds for anyone who cannot re-schedule.
WHAT IS THE LOYALTY ACADEMY?
The Loyalty Academy™, a product of the Wise Marketer Group, is the premier global education and membership organization for loyalty marketing practitioners. The Loyalty Academy™ offers certification for loyalty marketing professionals via online, in-person, and customized in-house educational workshops and seminars. The Loyalty Academy™ also offers membership options that provide free access to loyalty marketing publications and tools, discounted tuition fees, and discounted registration to Loyalty Academy events worldwide.
Why join the Loyalty Academy™?
- The Loyalty Academy™ equips marketers with the skills and best practices necessary to address these challenges, and learn new approaches to winning customer market and mind share.
- By taking our 15 credit-hour Core Curriculum in Loyalty Marketing, you can achieve accreditation as a Certified Loyalty Marketing Professional™ (CLMP).
- Become a member of the Loyalty Academy™ for a low one-time annual fee and you’ll unlock an additional suite of benefits, including your first course free (a $375 value!), access to Member’s Only content in our Research Vault, access to v7 of the Loyalty Guide (a $1,600 value!) and substantial discounts on all Loyalty Academy workshops and select events.
Who should attend?
What’s my return on investment?
- Learn how to apply the principles and best practices of loyalty marketing to drive customer value at the enterprise level
- Learn how the core principles of loyalty marketing can improve customer relationships
- Access to Loyalty Academy™ faculty and fellow students for invaluable discussion, insights, and networking
- Accreditation as a Certified Loyalty Marketing Professional™ (CLMP)
- By becoming a member of the Loyalty Academy™ for a one-time low annual fee, you’ll unlock additional benefits including:
- Free access to the Loyalty Guide v7, the “bible” of the customer loyalty industry, and deep discounts on future versions of the Guide
- Discounts on all courses taken to earn your CLMP certificate
- Discount to attend any Loyalty Academy event or conference
- Access to members-only tools and research in the Member’s Only Vault
- Exclusive networking and collaboration opportunities via our private LinkedIn Group
- And… more!
