Annual CLMP™ Workshops

Building long term customer loyalty is one of the biggest challenges in business today. Customer behaviors have shifted and customers themselves are empowered as never before to make purchase decisions independent of advertising messages and brand promotion.

• The Loyalty Academy™ equips marketers with the skills and best practices necessary to address these challenges, and learn new approaches to winning customer market and mind share.
• By taking our 15 credit-hour Core Curriculum in Loyalty Marketing, you can achieve accreditation as a Certified Loyalty Marketing Professional™ (CLMP).

• Marketing professionals in B2C or B2B brands who seek a thorough grounding in loyalty marketing principles and best practices
• Professionals new to an organization who require education on loyalty marketing theory to assume day-to-day responsibility for managing a customer loyalty program
• Senior executives in organizations with overall responsibility for managing the organization’s customer strategy and who require a refresher education on loyalty marketing theory and practice

By attending the Loyalty Academy™, you’ll enjoy a clear return on your investment:

• Learn how to apply the principles and best practices of loyalty marketing to drive customer value at the enterprise level
• Learn how the core principles of loyalty marketing can improve customer relationships
• Access to Loyalty Academy™ faculty and fellow students for invaluable discussion, insights, and networking
• Accreditation as a Certified Loyalty Marketing Professional™ (CLMP)
• Unlock additional benefits including:
  • Discounts on all courses taken to earn your CLMP certificate
  • Discount to attend any Loyalty Academy event or conference
  • Access to members-only tools and research in the Member’s Only Vault
  • Exclusive networking and collaboration opportunities via our LinkedIn Group
  • And… more!