Annual Certification Workshop
- Ft. Lauderdale, FL, USA – October 16-19, 2018
What is the Annual Certification Workshop?
This is an in-person event led by senior faculty members of the Academy over a 3 ½ day period for loyalty professionals to achieve the distinction of Certified Loyalty Marketing Professional (CLMP) all at once. The workshop is intense and covers all core modules plus some of the elective topics offered in the full Curriculum. The workshop includes interactive exercises, substantial discussion, and participation opportunities for the attendees and concludes with a final examination based upon a case study. Participants will be required to present their final loyalty design recommendations and financial analysis associated with the case using all of the materials from the workshop. The final presentations will be evaluated by the Board of Regents for the Loyalty Academy and the CLMP Certification will be granted to all participants who successfully demonstrate their understanding and real world use of the principles, practices, technologies, and financial elements associated with winning loyalty strategies.
The CLMP Certification is the only recognized professional certification in the loyalty marketing industry. The distinction tells your employer, your clients, your peers and the entire industry that you have achieved a level of professionalism and advanced education associated with the discipline of loyalty marketing. The CLMP designation is being used worldwide and since it is a personal distinction, you carry it with you for the rest of your career.
The curriculum has been carefully constructed by the Loyalty Academy Faculty – all veteran practitioners of loyalty marketing who have worked in many different capacities encompassing every part of the loyalty industry. Each Faculty Member has gone through a strict and thorough application process, has taught individual courses before and has been approved by the Board of Regents. The principles and practices which form the foundation of this workshop can be adopted by loyalty practitioners from both the consumer and B2B markets from all global regions.
This program is uniquely designed and will be of benefit to Director, Vice Presidents, Senior Managers and Managers of:
- Customer Retention & Loyalty
- Customer Relations/Satisfaction/Market Research
- Relationship Marketing
- Strategic Planning
- Database Marketing
- Business Development
- Agency Client Executives and Account Managers
In the following industries:
- Financial Services
- Consumer products
Whether you have an existing program and are looking to evaluate or refresh its design, or you are thinking about a program for the first time, this is the one workshop which can help you the most!
When and where is the Workshop?
October 16 -19, 2018 in Fort Lauderdale, Florida has been confirmed for the next US workshop. Plans are also underway for another workshop in Toronto, Canada, possibly in September. There are also preliminary plans for a 3rd workshop in the Asia/Pacific region, with Singapore as the possible venue. Check back often for details or sign up for updates below.