Educational Offerings

210 – Best Practices in Coalition Loyalty


SKU 024 Category

In this course, students will receive an overview of best practices in a multi-partner loyalty coalition environment. Students will learn the key benefits of participating as a partner in a coalition loyalty program, will learn about the key differences between loyalty coalitions and proprietary programs, and will understand how to optimize participation in a loyalty coalitions. Students will also receive an overview of successful loyalty coalition programs around the world.