Loyalty Academy™ in Brazil

Loyalty Academy Brasil is the exclusive education partner for Loyalty Academy™ in Brazil — bringing world-class CLMP™ certification and loyalty marketing education to one of the largest and most dynamic customer engagement markets in the Americas, delivered entirely in Portuguese.

About the Partner

Bringing Global Loyalty Standards to the Brazilian Market

Loyalty Academy Brasil is the Brazilian expression of the world’s leading loyalty marketing certification body — combining the globally recognized CLMP™ curriculum with deep expertise in the Brazilian market. Since establishing its Brazilian operations, Loyalty Academy Brasil has become the definitive hub for loyalty education and professional development across the country.

Since launching its Brazilian operations, Loyalty Academy Brasil has grown to serve professionals and organizations across 27+ industry segments, from retail and financial services to hospitality, healthcare, and beyond. Their work spans CLMP™ certification workshops run in partnership with ABEMF (the Brazilian loyalty industry association), corporate in-house training, strategic advisory services for brands building or optimizing loyalty programs, and a podcast — Loyalty Cast — that brings loyalty thought leadership to the Brazilian market in Portuguese.

Market Served

The Exclusive Loyalty Academy™ Partner in Brazil

As the exclusive education partner for Loyalty Academy™ in Brazil, Loyalty Academy Brasil serves one of the most dynamic and fast-growing loyalty markets in the Americas — a country with a deeply engaged consumer base and a rapidly maturing loyalty industry ecosystem.

Program Delivery

How Loyalty Academy Brasil Delivers Loyalty Academy™ Programs

Loyalty Academy Brasil delivers the full suite of Loyalty Academy™ programs in Portuguese — combining the globally recognized CLMP™ framework with the market context, case studies, and practitioner insight that Brazilian loyalty professionals need.

CLMP™ Certification Workshops

In-person CLMP™ workshops delivered in partnership with ABEMF — the leading loyalty industry association in Brazil — bringing the global certification standard to the Brazilian market.

Corporate In-House Training

Tailored loyalty training programs for brands and providers seeking to certify cross-functional teams across marketing, CRM, data, product, and finance.

Consulting & Advisory

End-to-end loyalty consulting — from strategic planning, program audits, and customer data strategy through to monetization, governance, and performance measurement.

Loyalty Cast Podcast

A Portuguese-language podcast featuring loyalty case studies, industry trends, and conversations with leading practitioners across Brazil and the broader global community.

Meet the Team

The Principals Behind Loyalty Academy Brasil

Fábio Santoro

A passionate loyalty, retail, and business growth executive, Fábio brings deep expertise in loyalty program strategy, governance, and commercial growth to Loyalty Academy Brasil. His career spans senior leadership roles across Brazil’s most complex and competitive retail and consumer markets, making him a trusted voice in the country’s loyalty community.

Leandro Torres

A data-driven loyalty strategist who believes the richest insights live within customer behaviour data, Leandro brings analytical depth and a sharp commercial lens to Loyalty Academy Brasil’s work. He leads the firm’s customer data, personalisation, and performance measurement practice — helping Brazilian brands unlock the full business value of their loyalty programs.

Earn Your CLMP™ in Brazil

Loyalty Academy Brasil runs CLMP™ workshops throughout the year in partnership with ABEMF. Inquire now to join an upcoming cohort or explore corporate certification options for your team.

Loyalty Academy Brasil is an official Education Partner of Loyalty Academy™, a product of Wise Marketer Group.